Real Estate Agent’s Field Guide, The: Essential Insider Advice for Surviving in a Competitive Market

“Facing challenges such as widespread industry consolidation, the Web, and increased competition, real estate professionals are being forced to creatively devise smart new how one can compete. “The Real Estate Agent’s Field Guide” provides important information for both new and experienced real estate agents to live to tell the tale industry changes and thrive within the current marketplace. The book covers all of the challenges facing real estate agents and gives readers in-depth strategies they may be able to use to successfully triumph over them. Readers will learn effective techniques to: * Compete with cut-rate brokers * Work with customers who want more for less * Use technology to develop into more efficient In an instant accessible for quick and easy reference, “The Real Estate Agent’s Field Guide” provides answers and advice for this challenging profession.”

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